Sample report: the audit of my own name

Before auditing anyone else's name, I audited mine with the same method. This page shows the summary, the searches and what I did next. On 30 November 2026 I measure again and add the before and after.

Summary (31 October and 1 November 2026)

For a stranger in Portugal, searching "Emanuel Luís" returns profiles of other people with the same name. My site is not in the first 20 results. I asked a web-searching AI who I am: it answered with namesakes, an administrative clerk in Luanda, a data engineer in Brazil and a billiards player.

Score for the bare name: about 15 out of 100.

Searches

Measured in my own browser on 31 October; the bare name from a stranger's view.

SearchMy resultsScore
"Emanuel Luís"0 of the first 2015/100
"Emanuel Luís Açores"4 of 960/100
"Emanuel Luís SEO"6 of 1075/100
"Emanuel Luís opiniões"2 of 650/100
"Emanuel Luís Faial"0 of 10 (Faial in Madeira wins)0/100

What AI says

When the question has context ("developer in the Azores"), the answers are right. Without context, they talk about other people. Asked whom to hire for a website in the Azores, ChatGPT put me fifth of seven; Gemini and Perplexity did not mention me.

What was missing

A page about me with structured data (Person), a portrait, profiles with the same details linking to each other, and listings in the directories AI cites.

What I did between 31 October and 4 November

  • A page about me with structured data and a portrait.
  • LinkedIn, Facebook, Instagram and TikTok with the same name, photo and description.
  • Profiles on Crunchbase, GoodFirms, Clutch and Páginas Amarelas.
  • A guide on common names on Google.
  • Correct share images on every page of the site.

Next step

New measurement on 30 November. AI usually reacts 4 to 6 weeks later. The bare name may never be mine, and that is a result too.